AR Powered Mobile App.

When working with Sparks on their brand relaunch, we were asked to design a mobile app to evolve how professional stylists interact with the brand & products in order to elevate the client experience.

The Sparks “Try Me On” AR Experience, powered by AI, allows clients to visualise themselves in any Sparks shade, whilst stylists can reach the desired shade with confidence when using the Formulator and Hotline to confirm the process and get real-time solutions to their colour questions.

Sparks

  • Content Management
  • Education
  • Web & App
  • Web Design
  • Web Development
AR Powered Mobile Application
AR Powered Mobile Application
AR Powered Mobile Application
AR Powered Mobile Application

AR Try Me On Experience.

Powered by augmented reality, the 'Try Me' experience allows clients to try on their desired Sparks color in real time, ensuring they are happy with their choice.

Using artificial intelligence the technology is trained to detect hair, then overlay the desired color, all whilst using a live camera feed.

Color Formulator.

The color formulator was developed to allow stylists to color with confidence whilst tailoring formulas to an individual clients needs. Factors such as current level, desired level and desired color, allow the system to supply stylists with a formula personalised for their client.

Developed on both mobile and web platforms the function offers versatility, as well as mobile allowing clients to use the 'Try Me' feature whilst choosing their desired color.

AR Powered Mobile Application

Digital Swatchbook .

To allow stylists to access all Sparks color swatches with ease a digital swatchbook was developed on both web & mobile. Keeping user experience in mind, the feature is presented in an easy scrollable format, with collapsable color family groupings.

swatchbook 3d visualisation
swatchbook 3d visualisation
swatchbook 3d visualisation
swatchbook 3d visualisation